The Client
IVCC works globally to facilitate innovative approaches to preventing vector-borne diseases and tackle the growing threat of insecticide resistance.
The Brief
To help raise the profile of IVCC and further its work, they wanted a brand that would unify their global efforts into combating insect borne diseases such as malaria and dengue in developing countries.
The Solution
As part of a comprehensive brand development programme we carried out wide-reaching stakeholder consultation with all consortium partners to help define the brand value proposition and a strong identity that would be recognised and translate globally.
“The whole process of brand development from creative conception, through to effective stakeholder engagement was thorough, professional and refreshingly enjoyable. The joint strategic and creative team provided a robust and in-depth level of service that is often unusual to find.”
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